divine_feminine_spotlightDivine Feminine Spotlight with Laura West

Laura West, Passionista for Creativity in Business

Welcome to this months Transformation Goddess – Divine Feminine Spotlight. The intention of The Divine Feminine Spotlight is to share transformational stories of women who have learned to walk in beauty, with the strength, courage, and pleasure of claiming their feminine sovereignty.

Today it’s my pleasure to introduce you to Laura West.  Laura is a talented and successful entrepreneur and joy to be around. We found so many things in common on this call that all we could do is laugh and dream up more collaborative experiences.

Divine Feminine Spotlight interviews are approximately 25-30 minutes in length and can be enjoyed here, or easily downloaded to your mp3 player from iTunes. If you don’t see the link or audio player below, please listen via iTunes.


“You are more creative, confident and courageous than you think.”
– Laura West

DFS with Laura West

Here is a brief synopsis of our conversation. Please do make time to listen. I know you will enjoy Laura’s joyful energy!  


Please share your inspiration behind your wildly popular Passion Project Workshops?

I look a 3 month Creative Power Sabbatical back in 2011 to reclaim my own passion, creativity and joy.  As I was coming back to my business full-time I began to ask myself what did I really love…what am *I* most passionate about?

I love helping women find their own passion, creativity and joy and see how they come alive when they do. The 30 Day Passion Project program was born as a way of helping women feel safe and give them an incubator of 30 days along with a supportive community to explore their passion.

Tell us about a personal transformation you experienced in the last 12 months that has transformed your life.

One of the biggest transformations I’ve had personally in the last year is seeing how creativity heals.  Giving yourself permission to do something creative like art journaling, painting, gardening, photography just because you love it…heals a part of ourselves.  A part of ourselves that needs nurturing and love.  We have a huge need to let out our creative self expression   that gets stronger as we get older. 

As I give myself more and more “permission” to play with my creativity I find that it is healing parts of me that needed attention including my desire to be more girly, to honor my own sense of intuition and building trust in myself.

What are your favorite sacred feminine rituals?

Working in my Joy Journal daily is one of my revered ritual.  It’s when I honor what’s working in my life, capture the beauty that is right here all around me in my daily routine, find the peace right now.  It’s a combination of journaling, art and photography…with no rules.  It’s hugely freely, relaxing and soothing to my soul.

How else do you embody being a sovereign feminine Goddess?

I do believe there is another way to be in the world in our lives and in our businesses.  It’s about allowing ourselves to trust our feminine strengths and our masculine energies as well.  I feel that I look to walk that journey each day by honoring my sense of intuitive, creativity and collaboration as well as leaning into action, focus and commitment when I need to draw upon them.

What was your inspiration for the 30 Day Passion Project?

I deeply believe that when we align our energy for what wants to expand, what is good and what gets us engaged in life then we are highly attractive and we call to us more opportunities and possibilities to us.  The 30 Day Passion Project allows us to do that through having a Passion Project as a focus.

The most amazing synchronicities, clarity, visions and inspiration come from this!

Tell us how our listeners can connect with you and claim a copy of Diamond in Your Backyard.

I am happy to share a free ebook called “Diamonds in Your Backyard” – 15 areas to find topics for teleclasses, workshops and retreats that are right in your own backyard. The Transformation Goddess community can claim a copy HERE.

What else would you like to share with the Transformation Goddess community?

You are more creative, confident and courageous than you think.


Laura’s Free Gift for Creative Entrepreneurs

Diamonds in Your Own Backyard – 15 Places to find Amazing and Powerful Topics for Teleclasses, Workshops and Webinars Using Your Own Expertise, Gifts and Experiences.  Description:  Diamonds in Your Own Backyard will give you plenty of areas that you might not have even thought of where you can find those valuable nuggets that you can turn into products, services, and programs!

URL: http://www.joyfulbusiness.com/diamonds/

More about Laura

Laura believes that when you shift your energy, confidence, creativity, AND take action, you’ll create the business of your dreams. As a Creative Business Coach, author, speaker, and Visual Facilitator, Laura is known for turning marketing on its head and making business fun, creative, practical, and real.

Laura loves to work with creative entrepreneurs and creative thought leaders who have a mission to create a better world with their gifts and expertise: their work is a calling, and they can’t imagine doing anything else. Laura helps makes this easy, exciting and very do-able!

P.S. The next Transformation Goddess Coaching Circle begins on August 7th! This is the perfect offering if you are ready to receive practical tools to help you release blocks and unearth your inner-goddess! Click HERE for more luscious details.  XO – Shann

If you enjoyed this interview, you may want to explore our Divine Feminine Spotlight archives.

About Shann Vander Leek

Shann Vander Leek

Shann Vander Leek is an Award Winning Podcaster, Best Selling Author, Voice Over Talent, Podcast Coach, and Media Expert.

Comments on this entry are closed.

  • Clare Jul 17, 2013, 8:26 pm

    Thanks for this post. It was really interesting to learn about her creative coaching ideas and i loved the Diamonds in Our Own Backyard book too:)

    • Shann Jul 19, 2013, 12:21 pm

      Thank you Clare. Laura is a divinely creative Goddess!

  • Sue Kearney (@MagnoliasWest) Jul 19, 2013, 11:40 am

    Thanks for a great interview, Shann and Laura. I love the three-month power sabbatical. I’m due a long break myself!


    Love and light,

    • Shann Jul 19, 2013, 12:22 pm

      Hi Sue,
      Thank you for your kindness. When will you begin your sabbatical? 🙂

  • Lorraine Jul 19, 2013, 8:32 pm

    “You are more creative, confident and courageous than you think.”

    Very powerful indeed! I love the encouragement to find diamonds in your own back yard.

    • Shann Jul 22, 2013, 8:35 am

      Thanks Lorraine!
      Laura is a light bearer for those attracted to her heart centered work.